Craft's Elle Lynn Boutique gearing up for 'Crawl'
BY Anna Goodwin McCarthy
Saturday, January 19, 2019
Whether it is leggings, knit sweaters or statement earrings, Camille Craft is offering the latest trends at Elle Lynn Boutique on Main Street.
Originally from Elizabeth City, Craft said fashion first piqued her interest while she was a student at East Carolina University. She was living in Greenville and had an opportunity to see a variety of fashions and styles.
After graduating from ECU with a degree in recreational therapy, Craft returned to the area with the intention of starting her own business, providing the latest styles at affordable prices.
Craft, who works as a contract specialist with the Albemarle Commission in Hertford, started Elle Lynn Boutique in Elizabeth City’s downtown, naming her store after her two grandmothers, Ellen and Eleanor and her mother-in-law, Melinda. Craft has been at her current location at 613 East Main Street since last April.
Craft said she likes owning her own business because it allows her to meet new people and select the fashions she wants to sell.
This spring’s trends include pastels, stripes and kimonos, she said. The boutique also offers accessories from local artisans like Jewelry By Jess.
“Her earrings have been selling like hotcakes,” Craft said, referring to jewelry made by Jessica Williams.
Insulated cups, coffee-scented candles and lotions made from natural ingredients are some of the diverse products also available at Elle Lynn Boutique.
To better promote their businesses to customers, Craft is joining with three other local business owners to offer a “Boutique Crawl” event. Craft said she had heard about the success of Boutique Crawls other places and wanted to create a similar event here.
Craft said Lazzy Frog, All That Glitters Jewelry and Southern Twang Boutique will join Elle Lynn Boutique in the downtown’s first Boutique Crawl on Saturday, Jan. 26 from 10 a.m. to 4 p.m.
Customers who enter the four businesses during the Boutique Crawl will receive a punch card. Those who spend at least $15 at each of the four businesses, getting their card punched after their purchases, will be entered into a drawing. Craft said prizes for the drawing will be four baskets containing $100 of the stores’ merchandise.
Each store will serve beverages and light hors d’oeuvres during the Boutique Crawl. A portion of the proceeds from the event will be donated to the SPCA of Northeastern North Carolina.
When she’s not working, Craft enjoys spending time with her husband, Kyle, and their daughters, River and Lakelyn.
For more information about Elle Lynn Boutique, visit its Facebook page.