With Lazzy Frog downtown, Meads continuing family tradition


Lisa Meads stands inside the Lazzy Frog, her new casual clothing business on W. Fearing Street, Elizabeth City, Friday. Meads started the Lazzy Frog as a pop-up business during last month's N.C. Potato Festival.


By William F. West
Staff Writer

Sunday, June 25, 2017

Lisa Meads says she learned an important lesson from her parents about the importance of supporting Elizabeth City’s downtown.

So when she decided to open her own business, she did like her parents and opened it downtown.

The Lazzy Frog, Meads’ casual clothing business, in fact is located in a small space west of her parents’ business, MMT Printers. Meads’ parents are Tim and Cindy Williams, who, besides operating their print shop, both serve on the Elizabeth City Downtown Inc. Board of Directors. The Williamses are also longtime organizers of the downtown's annual event, the N.C. Potato Festival.

The Lazzy Frog in fact began life as a pop-up booth at the N.C. Potato Festival last month before opening on June 2 in the space in the 600 block of East Fearing Street, between Water and Poindexter streets.

The Lazzy Frog offers clothing for grownups and children and items for babies as well as jewelry, peanuts and a variety of T-shirts. Meads also operates an online version of the Lazzy Frog.

So far, Meads said community reaction to her store has been positive.

"People like that we're carrying clothes for all ages, that we're affordable and that we got some gifts – and we've got some unique things in here that you can't usually find around Elizabeth City," she said.

Meads got the name of her shop from the fact Elizabeth City, as a rivertown, is home to many those short and squat, tail-less and croaking amphibians. She said she added the extra “z” to the word “Lazy” because she discovered another business already had the name Lazy Frog.

A love for numbers led Meads to complete her undergraduate degree in math education at the University of North Carolina at Wilmington. She went on to earn a master's degree in math education from East Carolina University. Since 2005, Meads has taught mathematics at College of The Albemarle.

Since 2013, Meads has been married to Walter Meads, who is assistant director of Pasquotank-Camden Emergency Medical Services and also a local medical examiner. The couple have a 12-week-old daughter, Kate.

Meads, who is on maternity leave from COA, will be returning to work there in August. She currently has some part-time help at the Lazzy Frog.

Meads usually has Kate with her at the business, but late last week she was next-door at MMT Printers.

“So, she makes her way back and forth between us and grandma and granddaddy," Meads noted.

The Lazzy Frog is located in what was formerly a hair salon. Meads said that some months ago, she and her parents started putting together a blueprint of what they wanted for the vacant site and what they wanted it to look like.

"We think it's a great place for people to come and be out walking and shopping,” she said.

Additionally, the Lazzy Frog currently doubles as space for the Framery, a longtime local picture-framing business operated by Gene Scott, who, like the Williamses, serves on the ECDI board. The Framery had been located downtown before Scott moved to a space in Griffin Street Square in 2009.

Meads said Scott wanted to retire, but cut short his plan and decided to resume his framing business part-time at the Lazzy Frog.

The Lazzy Frog is open from 10 a.m. to 7 p.m. on Tuesdays, from 10 a.m. to 5:30 p.m. Wednesdays through Fridays and from 10 a.m. to 2 p.m. on Saturdays.

Meads said people interested in the Framery’s services can stop by between 10 a.m. and 5:30 p.m. on Tuesdays and Thursdays.

The Lazzy Frog’s phone number is 338-2328 and the business can be found at https://www.lazzyfrog.com/